My visit to your website lasts more than a certain number of minutes I opt in to your free or reduced-price trial membership Instead of just browsing your online store, I actually add something to my cart In other words, when someone buys something from you.īut you have a lot of other important conversions as well, such as:Īfter visiting your website, I sign up for your newsletter

For most online businesses, conversions are usually when a prospect converts to a customer. What you can’t do is figure out which ads work best for your business if you aren’t tracking conversions! “What exactly is conversion tracking?”įirst you have to figure out what the “conversions” in your business are. You can get the word out about your offerings, grow your list, and even make sales. ?įacebook Ads can be a great way to grow your business. Thanks for your understanding! Good luck with your campaigns.

for Leadpages pages (if you’re NOT using the drag-and-drop builder in Leadpages, some of the screenshots below will be useful).The good news is that the up-to-date instructions are right here: I hope you’ll forgive me if I sent you here myself.

Install facebook